Courtesy of Kona Brewing Co.

Kona Brewing Co. will soon kick off the 10-day, West Coast-based Catch a Clean Wave beach clean-up initiative.

Commencing in La Push, Washington, on July 13, professional surfer Anna Ehrgott and surf photographer Sarah Lee will lead the conservation efforts driving the initiative.

The two will embark on a 15-stop, 1,200-mile surfing expedition through the coastlines of Washington and Oregon, concluding in Southern California. One goal remains top of mind — supporting community involvement in protecting surf ecosystems.

The pair will host community beach clean-ups at each stop.

“Surfing is such a big part of the Kona DNA, and the Catch a Clean Wave journey is our way to give back to local communities,” said Kona Brewing brand manager Vanessa Parker in a release. “It’s a fun way to spotlight the popularity of surfing across the globe, as well as highlight the important need to keep our oceans clean. We hope everyone, regardless of where they live, will be reminded that we need to be active participants in ocean conservation, and what better place to start than in your own backyard.”

In addition, Kona has teamed up with the Save the Waves Coalition, pledging $50,000 to the group’s cause of bringing awareness to the continued protection — and future — of our oceans and coasts.

Learn more about Save the Waves Coalition here.